5.4 Elements of Persuasion - Specific Audience

Specific Audience

Another key element of persuasive writing is that it targets a specific audience. The audience is who you will be giving your message to. You would present information differently if you were talking to a room of preschool children versus a room full of middle school students.

You would use simpler language and pictures for the preschool children. You would give examples that children could relate to. If your topic was reading makes you smarter, you could give examples of good books to read like The Very Hungry Caterpillar or The Zoo.

For the middle group, you could use more complex language and go into more details about your topic. You could give examples of good books to read like A Wrinkle in Time or the Harry Potter series.

Complete the assignment Audience & Examples.