Communication

ASSIGNMENT 4: Planning Your Social Media Prescence

Learning Target (Curricular Competencies):

  • Use writing and design processes to plan, develop, and create engaging and meaningful texts for a variety of purposes and audiences. 
  • Explore how language constructs personal and cultural identities. 

For small businesses or any social media venture,  it is almost imperative to have a plan for developing a social media presence.  

Remember that one of the first things a potential employer does is search your online presence.  In fact,  according to CareerBuilder, 70% of employers use social media to screen job applicants.  

How do you want to be known on social media?  Who are you going to follow, and who do you want to be followed by?  How are you going to get people to follow and respond to you?

Read this article carefully as one example of how to create a plan to develop and improve a social media presence. You will use the main headings and ideas in this article to complete your assignment. 

Task: Imagine any career or business you would like to have in the future. It could include a small business, being a promoter, an influencer, a consultant, etc. 

1.  Create a plan for developing your social media presence. Use the subtitles (except for #7, #8 and #10) in the article to guide your development of your plan. Briefly explain your choices, goals, etc. for each subheading. 

2. Your plan can be in sentence or point form but should have a subtitle for each step. 

Assessment:  Below you will find the exemplary criteria used to assess the assignment.  

Learning Target: (Exemplary 6/6): Exemplary comprehension of the task and clear accomplishment of the objective. Student has created a realistic, thoughtful, and well-developed plan that is based on the article. 

Written Expression:  Exemplary (6/6):   Content is well-organized with subtitles and is easy-to-read. Work has been proofread and there are few or no errors in spelling, capitalization, punctuation, and grammar. 

Submission: 

Use the "2.4 Planning Your Social Media Presencelink on the main page of this section of the course to upload your assignment to your teacher for marking.