Personal and Social Responsibility

Persuasive Techniques

Rhetoric

The Art of Rhetoric: As defined by Aristotle

Rhetoric is term used that means to effectively persuade, influence or impress an audience.  Aristotle describes three different tools that now form the base from which media, advertising and general discourse are rooted.

Watch this video describing each tool:

Ethos Pathos Logos

Use the following worksheet to practice labeling and identifying the different forms of rhetoric. 

Analysis of Rhetoric.docx
Analysis of Rhetoric.pdf

*Do not submit this practice sheet

Use either Martin Luther King’s Letter from Birmingham Jail or King’s “I Have a Dream” speech to answer the questions on the worksheet with thought and support.

I Have a Dream speech- Martin Luther King

Source: Secondary Solutions, Analyzing Rhetoric and Rhetorical Devices